A bull flag follows a sharp upward move and consolidates before a possible continuation higher. A bear flag follows a sharp decline and consolidates before a possible continuation lower. The pole, the pause and the breakout belong to one pattern.
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The move before the flag decides its name
A small downward channel can look bearish on its own. Place it after a sharp rally, and it may be the pause in a bull flag. The opposite applies to a small recovery after a steep fall.
StockCharts describes flags as short consolidations following a strong directional move. The flag commonly slopes against that move. A pennant narrows toward a point; a flag is bounded by roughly parallel lines.
| Part | Bull flag | Bear flag |
|---|---|---|
| Pole | Sharp advance. | Sharp decline. |
| Pause | Compact sideways or downward drift. | Compact sideways or upward drift. |
| Continuation event | Break above the pause. | Break below the pause. |
Without the initial move, you may simply be looking at a channel or range. Zoom out until the beginning of the pole is visible before giving the shape a name.
A bull flag example: measure from the break
Imagine a fictional stock breaking an earlier ceiling at 50 and rallying to 60. Over the next few candles it drifts down in a narrow channel between 57 and 59. A later candle closes above the channel’s upper boundary at 59.
The pole measures 10, from the initial break at 50 to the high at 60. Projecting that distance from the flag break at 59 gives a reference target of 69. It is a measured scenario, not evidence that buyers will carry price there.
Now compare that reference with the available entry. For a hypothetical entry at 59.50, stop at 56.50 and target at 69, the gross risk is 3 and the potential reward is 9.50: about 3.17 R. If an earlier resistance area sits at 63, reaching the full projection first requires a move through that area.
Write down the nearer obstacle. A neat pole measurement should not erase the rest of the chart.
A bear flag uses the same logic in reverse
For a separate hypothetical example, price breaks support at 80 and falls to 68. It then recovers slowly in a tight channel toward 72 before breaking its lower boundary at 70.
The pole is 12. Subtracting it from the flag break at 70 gives a projected reference at 58. A possible short entry at 69.50, stop at 72.50 and target at 58 would offer 11.50 of potential reward against 3 of planned risk, about 3.83 R before costs.
The flag’s upward slope does not make this a bullish reversal. But its name does not force a bearish outcome either. If price breaks above the pause and keeps recovering, the proposed continuation has not occurred. Reassess the pattern instead of moving the upper boundary to protect the label.
Three checks before you trust the outline
First, compare the pause with the pole. A broad, disorderly retracement that consumes the original advance tells a different story from a compact consolidation. Describe that change rather than trying to fit every pullback inside two lines.
Second, inspect volume when it is available. The StockCharts framework considers participation around the initial move and breakout. If your screenshot has no volume panel, leave that check open; a candle’s height does not reveal its trading volume.
Third, keep the breakout rule consistent. A brief wick beyond the channel and a candle closing outside it are different events. The breakout and retest guide shows how to record what happened after the boundary was crossed.
Use the risk-reward calculator with your actual candidate prices and costs. For an AI review, include the complete pole and pause in your chart screenshot. TradeGPT’s sample report shows where levels and competing scenarios appear together.
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Sources & further reading
References checked September 8, 2026. Price examples and diagrams in this guide are hypothetical.